One question I always clarify: What is the labiaplasty procedure is designed to do? Does it enhance sexual experience, improve the appearance of the vagina, or both? Since the procedure is a type of ‘vaginal rejuvenation,’ there is a lot of confusion from the media as to what exactly the goal of the procedure is. Furthermore, many gynecologists equate vaginal rejuvenation mainly with sexual enhancement. However, for most plastic surgeons, the purpose of the Labiaplasty procedure is to improve appearance only. Let’s review the media sound bites from both gynecologists and plastic surgeons…